Mad Men Marketing, Inc.

It used to be only the drinker that would get lit while imbibing. But if you know where to look, your bottle can join you.
My buddy Al Smith found an interesting site and forwarded it to me for my perusal. It's all about beer marketing gimmicks. from bottles that light up when you clink them with your buddies, to beer bottles that can be "played" like a Thomas Edison-era cylinder record (provided you have the original phonograph), to bottles with rifled necks that allow your beer "to flow right out," (don't they all do that?), you'll find some interesting, if not totally successful, ideas on this page.

Cheers for a continued safe July 4 weekend!